Who we are and how to contact us

  • HipBaby Ireland
  • Email:sonya@hipbaby.ie
  • Tel: 085-7192770


HipBaby are committed to protecting and respecting your personal data and privacy. This privacy and cookie policy relates to our use of any personal data we collect from you from any of our services.

When you register/ guest checkout we ask for the following information;

  • Name, e-mail address, delivery address, and contact details.
  • Once you place an order your credit card details are transferred to our secure merchant provider Realex. (Credit card information is not accessible to HipBaby).
  • A record of your purchases it stored in the HipBaby Database which is part of the website (only visible to authorised administrators).
  • If we need to contact you in relation to your order, a record is kept of our email correspondence. This helps us keep track of any questions, problems or concerns you’ve had with our products or services.

When a customer places an order, the information you enter, such as your name, email address, billing address, delivery address, telephone number, company name, and VAT number if applicable will be
stored within the order. The other information that is stored is as follows:

  • The type of device used, such as mobile or desktop
  • The date and time you ordered
  • Your payment method
  • How much you paid
  • The shipping method
  • Any activity on the order, such as the date and time the order was completed by staff
  • The products you ordered

Whenever you provide such information, we are legally obliged to use your information in line with all applicable laws concerning the protection of personal data; including the Data Protection Act 1998 (DPA)
and The General Data Protection Regulation 2016 (GDPR) together.

Purposes of the Data Processing

HipBaby collects and processes your personal data in order to:

  • Provide you with the products and services that you seek from our website.
  • Improve our website and service.
  • Ensure the security of our website.
  • Better market relevant content generally, using anonymous or pseudonymised personal data.
  • And, if you have additionally consented to it, market to you specifically, such as through email remarketing and web retargeting.

Beyond these purposes, we process your data only if you have granted express consent for its stated purposes.

HipBaby (Required Cookies)

Our website stores various cookies that are required for the navigation and usage of the websites.

Opt-out: You can configure your browser to disable these Required Cookies. This may reduce site functionality.

For further details on Cookies please see further down.

Google Analytics (Functional Cookies)

Our website uses Google Analytics, a web analysis service of Google, Inc. (“Google”). Learn more from their Terms of Service and Privacy Policy.

Opt-out: Download the browser plugin “Google Analytics Opt-out Browser Add-on” here.

Google AdWords (Advertising Cookies)

Our website uses Google AdWords Conversion Tracking cookie to measure and optimise the performance and user experience related to our ads in Google Search or selected Google Display Network sites.

Learn more about Google’s privacy policy here.

Opt-out: Visiting Google’s Ads Settings here.

Data recipients

We do not sell or rent your personal information to third-parties. We do not share your personal information, except as provided in this Privacy Policy.

We use third-party data processors to process personal data on our behalf. Such service providers support HipBaby especially relating to hosting and operating the websites, marketing, analytics, improving
the websites, and sending email newsletters. These processors may be located outside the European Union.

Our websites may also include social media features (e.g., share or like buttons). Such features are provided by third-party social media platforms such as LinkedIn, Twitter, or Facebook. Where data is collected
this way, its processing is governed by the privacy policy of the respective social media platforms.

Our content may link to third party websites to provide relevant references. We are not responsible for such external content, which may contain separate privacy policies and data processing disclosures.

We may disclose your personal information if required by law, regulation, or other legal subpoena or warrant. We may also disclose your personal information to a regulatory or law enforcement agency if we
believe it to be necessary to protect the rights, property, or personal safety of HipBaby, its customers or any third party.

Email communications

If you have given us your email for purposes of communication, we will contact you before using your data to send promotional emails relating to your interests. You may revoke your consent to being
contacted by email for promotional purposes any time, by clicking on an unsubscribe link or replying directly stating your wish to unsubscribe.

Technical and Organizational Data Protection

HipBaby implements commercially reasonable technical and organizational measures to protect your personal data against abuse and loss. We store such data in secure environments. We provide training to
our employees on data protection best practices and require them to enter into a confidentiality agreement.

While we use all reasonable efforts to protect your personal information, we cannot guarantee the absolute security of your data submitted through our websites.

Rights and Contact Info

Upon request, our Data Protection Officer will provide you with information as to whether and what personal data we store in relation to you. Should your personal data be incorrect, you may have it rectified
through contacting us. You may also revoke your consent to use your personal data in the future, in whole or in parts, or request deletion of your personal data.

Please feel free to direct such requests, or other questions and comments regarding this privacy statement or the privacy practices of HipBaby to our Data Protection Officer:

HipBaby data Protection Officer


Cookies are small text files that websites can send to your computer. A cookie can be thought of as an internet user’s identification card, which tells a website when the user has returned. Cookies are not computer programs, and can’t read other information saved on your hard drive. They cannot be used to disseminate viruses, or get a user’s e-mail address etc. They only contain and transfer to the web site
as much information as the users themselves have disclosed to that web site.

Cookies make the interaction between users and web sites faster and easier. Without cookies, it would be very difficult for a web site to allow a visitor to fill up a shopping basket or to remember the user’s preferences or registration details for a future visit. The HipBaby website uses cookies to allow customers to move from one part of the web site to another and to add items to the shopping basket without having to login repeatedly

The European Union Directive on Privacy and Electronic Communications (the “Directive”), which came into force on 31st July 2002, recognises that cookies are a “legitimate and useful tool” for many activities, including verifying the identity of web site users. The Directive makes it compulsory for web sites to inform users if cookies are being used (which is exactly what we are doing here!), and to provide some information on how cookies are used. You can find more information on this subject at www.aboutcookies.org. Lastly, the Directive places an obligation on web sites to make users aware that they can set their computers to reject cookies. You will find the instructions on how to do this at www.aboutcookies.org However, you should be aware that the HipBaby website (in common with most other shopping web sites) will not work without cookies.

Under the new GDPR rules everyone has the right to be forgotten on websites. Subscribers to our email newsletters can click on the Unsubscribe link that is automatically added to all email newsletters. You can also request to be forgotten. We will need your email address as the unique identifier for each customer and we will delete your account. Please be aware, your details will still remain on any orders you
have placed due to VAT regulations. This is because VAT records must be kept for at least seven years from the date of creation.

Further information

If you have questions about your personal data or our privacy policy, please contact us at sonya@hipbaby.ie to see all the information we have about you, and to correct any inaccuracies.